The most critical step to becoming a VoIP re-seller is finding an appropriate platform. The platform will largely determine your level of business autonomy, your profit potential, and your ability to grow your business. For the greatest level of autonomy and profit, a white label VoIP platform is ideal, as it allows you to manage your own customers and choose your own pricing model. Here are some of the main questions to consider before settling on a VoIP platform.
Ask yourself these questions before investing in a VoIP platform.
What Is Your Primary Sales Demographic?
The industry or groups of industries you sell to will at least partially determine the platform you choose. You want an integrated platform that offers advanced features to cater to all of your end users' needs. Carefully consider the type of markets you'll be targeting, so you can find a platform that meets the goals of your business.
What Is the Implementation Process Like?
You need to find a platform that will be easy to implement and efficient to utilize so you can get your business up and running quickly. The platform needs to have:
- A highly intuitive design that is easy to understand.
- A fast implementation process that doesn't require hardware or software installation.
- A fully equipped platform that allows you to sell, deliver, manage, and invoice for all end user services.
- A platform that offers a complete UCaaS solution, as well as individual offerings like VoIP, hosted PBX, and SIP Trunking. This will not only ensure you have what you need to get up and running, but also provide you with alternate service offerings if your business model changes or expands later on.
The right platform will offer all of the services you need, an easy-to-use interface, and the ability to manage all aspects of your business from a single platform. It's also ideal to have a cloud-based platform that eliminates the need for hardware and software installation, so you can launch your business quickly and effectively.
Find a platform that will get you up and running fast.
What Training Is Offered to Clients?
If the provider doesn't offer training, it will take you much longer to gain mastery over the platform, thus slowing your time to market. The ideal platform should offer all clients the training and resources needed to learn the platform quickly. In addition to resources regarding how to utilize the platform, find a company that offers technical certifications and sales training, so you can learn everything you need to thrive selling white label VoIP.
How Much Are You Willing to Spend?
Price should be central to the decision-making process. Selling packaged, unified communications services is an ideal business for entrepreneurs, due to the low investment costs needed to launch a company. However, sometimes it's preferable to spend a bit more upfront in order to access a platform that is more conducive to business growth. White label platforms are inherently more expensive than operating as an agent of an existing company. However, they also offer you the autonomy you need to create your own distinct brand and build a lucrative, recurring revenue.
Selling white label VoIP is a great career move that can offer an excellent recurring revenue to new and established MSPs. However, in order to access the greatest potential for earnings, you need to find the best platform for your needs. CoreDial's SwitchConnex Platform allows you to access everything you need to manage your reselling business, while offering additional resources and training to help you grow your business quickly.