You’ve made the decision that it’s time for your company to expand its offering with Hosted PBX and VoIP services. The potential for growth with new customers, as well as a deeper share of wallet with existing customers, is just too good an opportunity pass up.
“Getting into the Hosted PBX and VoIP business now is a smart move for many Managed Service Providers,” said Alan Rihm. “The market is growing quickly, and there’s every reason to believe it will continue to expand even faster going forward.”
So, assuming you’re not going to drop a ton of money on a switch and build your own solution from scratch, you need to now decide on which provider is a good fit for your business. Which provider has programs that will help you succeed in this new business line?
Here is a checklist of the questions you should consider as part of your due diligence in order to make a smart decision – one that will drive your business forward:
White label or agent? This is a big decision. Most providers have agent programs that can get your business up-and-running. But there are downsides as well. “At CoreDial, we believe that a white label solution offers the most upside for MSPs,” said Rihm. “It keeps their brand front-and-center with their customers and therefore allows them to better serve the customer, offer a true end-to-end solution, and keep the competition out.”
What features do they provide? The honest truth is that most businesses don’t need every little feature that someone churns out; what they need is high quality voice and optimum uptime, along with core features such as presence, click to dial, call control and chat.
How good is the training program? You’re entering a new line of business, and your team needs to be coached in order to succeed. Make sure your potential provider has a dedicated training staff and a training module with provable success.
Will they share best practices? You’re not reinventing the wheel; others have gone before you and there are best practices for running this new business. For instance, CoreDial provides its partners with a Playbook for Success that helps guide its partners to success quickly and efficiently.
Do they deliver more than just voice services? You’re starting a new business line with an obvious goal of growing your business. So is your potential partner just looking to sell you technology, or is there a commitment to helping you succeed? Do they offer services wrapped around their software? Do they automate invoicing to make it easier for you to run the business… profitably?
For most MSPs, the time is now to offer Hosted PBX and VoIP to their customers. The key is to look before you leap. But definitely take the leap.