VoIP is on the rise. Businesses of all sizes are adopting this communications solution due to it’s reliability, quality, and cost-effectiveness, and end-users will be looking for service providers that are able to offer and implement the latest technologies for their businesses. The question is, do you want to be that service provider?
For many, selling VoIP is a no-brainer. The market is there, the demand is there, the technology has finally caught up in terms of call quality and features. But before you take the leap or walk away, read these three facts you (and your company) need to know about selling VoIP.
3 Facts Your Company Needs To Know About Selling VoIP
1). VoIP is Growing:
VoIP is being adopted in business of all sizes, especially those looking to simplify their current communications system. That means, as service providers, you have the opportunity to take advantage of an industry that’s on a major upswing right now—and that growth continues to trend positive for the foreseeable future. A study by Infonetics Research estimates that the combination of business and residential VoIP services will grow to $74.5 billion in 2015, and hit $88 billion by 2018. Clearly, the market and demand for VoIP is strong. Savvy service providers (perhaps like yourself) are taking advantage of this opportunity and underserved customer base to sell VoIP services, and those customers are responding positively to the results.
2). VoIP is Scalable:
VoIP is the perfect solution for small and medium-sized businesses, especially those that are just getting started. With VoIP, these businesses gain the dependability of traditional phone systems with the addition of features and services that only Internet phone systems can provide. But the benefits don’t stop there. VoIP is also extremely cost effective, with less money spent upfront and overtime. All of this sounds nice separately, but when you combine them under a single solution (and services provider), you’ve got a bundled service that’s hard to write off. VoIP can integrate with your existing PBX, expand and reduce lines, and has a ton of additional features ready for implementation, making it the perfect solution to grow with your business, not against.
3). VoIP is Quality:
VoIP’s call quality may have suffered during the technology’s infancy, but today, VoIP rivals traditional phone call quality in nearly every category. With the proper installation and best practices in place, you can eliminate old issues caused by VoIP like jitter, latency, and packet loss. The key to maintaining a solid VoIP network is to ensure your ISP has a quality Internet connection that can handle the bandwidth, which isn’t difficult to find these days with the increased availability of high speed internet. VoIP also offers a variety of services you can use to track metrics for call quality, burst density, compression, and more, which can help keep your communications healthy—and end-customers happy.
Why Does This Matter?
Ultimately, the decision to sell VoIP or other hosted services to your customers is up to you. But, knowing what's happening in the industry (especially an industry like telecommunications) can provide your company with a leg up on the competition, and gives you an idea on where to take your company next.
If you do decide to start selling services like VoIP and Hosted PBX, make sure you look at our guide in order to learn what not to do before you get started!