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CoreDial Speaking at the CCA Cloud Comms Summit: Helping MSPs Differentiate Their Businesses

Posted by Ken Lienemann on 2018-06-25 18:38:10

Managed services providers (MSPs) are witnessing an evolution toward “digital transformation.” Businesses and customers that once only used the most basic communications tools are now investing in hosted services and cloud-based infrastructures to add capabilities to help them compete and thrive in a new digital era. As this model continues to gain traction, it’s become the solution provider’s responsibility to make sure the “As-a-Service” paradigm is relevant and cost-effective for each customer by mastering and managing an endless array of technologies through disparate vendors. Through it all, the MSP must find a way to maintain profit margins while constantly infusing value to preserve and flourish client relationships.


Building an ideal portfolio can be overwhelming for any MSP, and requires diligence on the part of the provider to unearth the right solution for the appropriate business scenario. While MSPs are by-and-large well-versed in new technology, the sheer pace of innovation places a burden on these providers to be fluent in many solutions and understand how end-customers can benefit from the new generation of communications tools. It’s not an easy path to navigate, particularly since road maps are constantly in flux.

As a communications technology vendor, CoreDial appreciates the challenges faced by today’s MSP. Every decision we make is driven by our dedication to helping The Channel succeed and be profitable. This is why I’m excited about our CEO, Alan Rihm, speaking at the 2018 Cloud Comms Summit on June 27 at the Lansdowne Resort in Leesburg, Virginia. Surrounded by an impressive group of our industry peers, he’ll be sharing perspectives on the constantly changing opportunities and challenges MSPs must deal with every day. CoreDial supports and advocates for our Partners and this event is an opportunity to help MSPs learn more about what’s needed to establish a competitive edge and improve their bottom lines.

The panel session, “How to Differentiate Yourself in a Maturing Market,” features several of our peers who will join Alan in discussing new and vital ways providers can set themselves apart from the competition and fine tune their business models to maximize success. The session is scheduled for noon on June 27.

Cloud communications is in growth mode, and businesses are frantically looking for technology—as well as guidance—to help take advantage of these compelling capabilities and services. This need creates a wonderful opportunity for providers to showcase their portfolios and expertise, and demonstrate how they can add long-term value for their customers.

It's a vitally important session; one that is relevant to every MSP, regardless of size.

I hope to see you there.


CoreDial is the leading UCaaS platform and business model focused on driving channel success and empowering 800+ Partners to deliver cloud communications solutions. With 26,000+ SMBs and over 300,000 seats nationwide, CoreDial enables the Channel to quickly and cost-effectively provide their end users with high-quality, reliable services including UCaaS, CCaaS, hosted PBX, mobility, SIP trunking, and SD-WAN. The company’s success-focused business model provides self-service capabilities and margin-rich, recurring revenues while helping Partners build their own brand and trusted advisor status.